Now one man is introducing a new kind of rum to the world with the first rum that blends African and Caribbean cultures, and he’s bringing it to the United States.
Global Rum Ambassador Ian Burrell is the co-creator of Equiano, a 100% natural rum that blends Mauritius culture and taste with Foursqaure, a Barbadian distillery known for its high-quality spirits, making it the first rum of its kind.
“Equiano is a world’s first blend of rums aged in Cognac casks in Mauritius, and Barbados rums aged in ex-Bourbon barrels,” said Burrell in an email QA with BLACK ENTERPRISE.
“The two rums are ‘vatted’ and then bottled at the Foursquare Rum distillery in Barbados before being sent to the U.S.A. and the U.K.”
When it came down to distilling the blend, Burrell looked to the Foursqaure distillery and the Seale family to produce a high-quality product.
Equiano’s memoirs were some of the first work published by a major publisher from an African writer, and his journey influenced Burrell when it came time to crafting his brand story.
