One in five retailers are selling to city youth
MILWAUKEE– One in five tobacco retailers in the City of Milwaukee sold tobacco or nicotine products to underage youth during 2019 compliance checks, according to newly released data from Wisconsin Wins.
Wisconsin Wins Access Rate Trend
During the Wisconsin Wins compliance checks, minors attempt to purchase tobacco or nicotine products, including cheap, flavored cigarillos, cigarettes, e-cigarettes, or single cigarettes.
Local members of FACT, Wisconsin’s youth tobacco prevention program focused on peer-to-peer messaging, help to conduct Wins checks in Milwaukee.
“Although retailers are getting a little bit better about not selling tobacco to minors, there are still too many who are willing to sell to youth and beginning their addiction to nicotine,” said DW, a member of the FACT group organized at Neu-Life Community Development in Milwaukee who also participated in last summer’s Wins checks.
The Wisconsin Wins compliance checks were conducted through a partnership between City of Milwaukee Tobacco-Free Alliance at Community Advocates; Neu-Life Community Development; Wisconsin African American Tobacco Prevention Network; Wisconsin Hispanic Latino Tobacco Prevention Network, and MPD’s License Investigation Unit.
