A new collective entered USC’s crowded NIL landscape Friday, hoping to bring some clarity to the Trojans’ efforts in this relatively new frontier of college sports. House of Victory was announced Friday, making it the third USC collective. It actually is the second iteration of USC’s first NIL initiative, BLVD LLC., with some of the
The post USC’s NIL efforts take further shape with new collective appeared first on L.A. FOCUS NEWSPAPER.
