In a world where marketing and a display of morality continue to intertwine, what are the ways marginalized demographics are preyed upon for the sake of social justice? Marketing and Social Justice: Who Wanted This? It is arguably fair to say that people are expecting more from brands than just a service or product these days. In fact, according to an article by CMS wire, African Americans are 58% more likely to expect brands they buy from to take a stance on issues, which in turn makes people 37% more likely to buy from those brands. In 2019, an article
