Some leagues do terrible jobs at taking care of the former players that took the branding to new heights, but BIG3 wants to change that all too familiar narrative.

Once revered, these players are returned to the racist institutions of our nation that hamper future opportunities beyond basketball.

As you know, a shockingly high percentage of former NBA and WNBA players eventually face financial, psychological, and a host of other struggles.

As previously reported, George Floyd was a dear friend of former NBA player Stephen Jackson who plays in the BIG3 and is also a coach, so the current racial unrest in the country has hit close to home.

The league will even offer retired players life counselors, medical support, substance abuse counselors, and job and education placement services.