ZIMTRADE is working on an online store premised on the need to create a singular window for marketing and selling Zimbabwean products virtually, as part of its efforts to remain relevant and aligning to the evolving global trading environment.
“In a quest to remain relevant and align to the evolving global trading environment, ZimTrade is working on its online store which is premised on the need to create a singular window for marketing and selling Zimbabwean products virtually,” part of the newsletter reads.
“Its main objectives will be to augment strategies to grow Zimbabwe’s exports, create more streams of generating foreign currency, develop technologically-centred solutions for local exporters that encompasses a mobile application, harness the benefits of the digital economy for corporate level and national level economic growth that will impact on the social level of life improvement, as well as availing a platform for expanding the number of exporters, especially the SMEs,” it reads.
With so much uncertainty about the spread of COVID-19 from business to business and business to customer, ZimTrade said it was imperative that businesses, especially in the Third World explore the relatively unknown and innovate to align themselves with the perceived panacea to trading woes in light of COVID-19.
Examples of existing successful e-commerce platforms that could form a benchmark for local businesses is Amazon Inc founded by Jeff Bezos.
