Ethics represents the moral principles between good and bad. Various professional bodies adopt specific ethical codes to guide behaviour and uphold their values. These codes are not arbitrary; they reflect the values the organisation holds dear. Is the concept of ethics overrated? Let's pause and consider this. What is Public Relations? At its core, PR […]
The post The role of ethics in public relations: Authenticity in the era of misinformation, By Idu Oruamabo-Agorua appeared first on Premium Times Nigeria.
