Snap said it would no longer promote US President Donald Trump’s account in Snapchat’s Discover section, saying his incendiary comments last week made the account ineligible for the curated section where users explore new content.
“We will not amplify voices who incite racial violence and injustice by giving them free promotion on Discover,” the company said in a statement.
The company said its decision to remove the president’s content from Discover was made over the weekend
Trump’s Snapchat account, which consists mostly of campaign content and does not contain the informal rhetoric he regularly uses on his favoured platform Twitter, will remain public and accessible to people who follow it or search for it, Snap said.
Donald Trump
Snap did not specify which of Trump’s comments it considered inciteful, but CEO Evan Spiegel told staffers in a memo on Sunday he would “walk the talk” on divisive content and the “legacy of racial violence and injustice in America”.
The company said its decision to remove the president’s content from Discover was made over the weekend.