And as various industries make public promises to "do better," Black creatives are starting to hold retailers accountable by having them pledge better support to the Black community.
Aurora James, designer and creative director of Brother Vellies, took to Instagram this week to ask big-box stores to invest 15% of their shelf space in-store and online to Black-owned brands.
James started a separate Instagram account and tagged a series of larger retailers highlighting the disparity in business loans, wages, and the long-term effects of the pandemic on Black-owned businesses.
"I am calling on businesses of all sorts and consumers to look at this economic pledge in 3 parts," says Aurora in her post.
How many Black-Owned businesses are you buying?
