Well, a domain name is an address through which internet users access your website.
However, since it is difficult to remember these strings of numbers, domain names were developed to make it easy to identify entities on the internet instead of using IP addresses.
Having the right domain name is the best thing for your brand because it can be used in marketing your business to both new and old customers.
The reason is that most businesses have an online presence, so to makes sales, reach a wide range of customers and increase productivity you need a website with a unique domain name that markets your brand.
By this, we mean a domain name that reflects your brand’s core competence and what potential users will gain by interacting with your brand on the internet.
