Africa: Sub-Saharan Africa's Different Way of Doing E-Commerce - Facebook Pitches in With Marketplace in a 37-Country Roll-Out

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Africa: Sub-Saharan Africa's Different Way of Doing E-Commerce - Facebook Pitches in With Marketplace in a 37-Country Roll-Out

[Balancing Act] London -- Outside of South Africa, Sub-Saharan Africa's e-commerce sector can sometimes seem like a mirage: now you see it, now you don't. The Covid-19 pandemic has tilted the table a little towards adoption but the jury's still out as to whether it will last. Russell Southwood looks at the latest Facebook Marketplace roll-out announcement in the broader context of the overall market.

Source: allAfrica.com

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