Two weeks ago pan-African TV content producer A24 Media launched its Yebo platform focused on history, biography and African discovery.
According to Sheikh, A24 Media has been building up African content and its VoD platform is a pivot to a channel that can deliver audiences for its content: "The original idea was to do a TV channel when the DTT migration happened.
The Yebo platform has three models for accessing content.
The platform has a wide selection of content including African Heroes, some simple games, Animore (animal rights), Newsic Room and Upbeat (music), On the Road (destinations), The Scoop (interviews), Smart Agriculture and a range of programmes about Africans' cancer stories.
"The main content interests so far are in history, biography and discovering Africa.