Photo: there’s one thing we know about Kanye West, it’s that he creates his own lane, and the business mogul may very well be on his way to forging his path in the beauty industry.
It has been reported by TMZ, that Kanye’s company recently filed for a “Yeezy” trademark, that would cover a scope of beauty and personal care products including, makeup, bath gels, body oils, shaving cream, hair care products, perfumes, toothpaste, deodorant, and even scented pinecones.
West’s family circle consists of successful beauty entrepreneurs, including his wife Kim Kardashian, who launched KKW Beauty, a wildly popular cosmetics brand in 2017.
While a lot people in the Black community haven’t been fans of his politics as of late, there’s no denying that he’s a branding genius, and we look forward to seeing how Kanye will make his mark in the beauty industry.
TOPICS: Beauty Beauty Products Tools Makeup Kanye West
