When news hit the internet that the popular term, “White Lives Matter” had its trademark repurchased by Quinton Ward and Rames Ja of Civic Cypher , the internet immediately went into an uproar. Many felt as though it was a smart move, while others believed it was a misstep and should be left alone. The radio show duo has made it a point to ensure that their latest buy is recognized as a purchase for the Black community and to help more conversations regarding race in America begin. “We hope that by having these conversations and talking about these issues, we’re empowering those allies to then take the conversations into their homes, into their circles, and talk with their racist uncles. We give them the tools they need to diffuse this type of content throughout their circles as well,” Rames Ja stated in an interview with Complex. The phrase initially regained popularity after Kanye West (professionally known as Ye) incorporated it into his latest collection through his clothing...