Torrence Boone is Managing Director, Agency Business Development – Americas at Google. In this role, Boone is responsible for driving Google’s strategy and relationships with marketing and advertising agencies across the Americas. In this capacity, he leads a team that partners with diverse agency constituents to craft innovative ideas and campaigns leveraging the Google product portfolio to deliver business-building results for advertisers. Boone also drives Google’s large-scale deal negotiations and leads the company’s development of sponsorships and media programs for the region.
Prior to Google, Boone held senior agency leadership positions with WPP & Publicis: Global CEO of Enfatico; President of Digitas Boston; and VP/GM of Avenue A (now Razorfish) in New York. Before his tenure in advertising, Boone was a Senior Manager at Bain & Company. Boone is a corporate director for Finish Line (NASDAQ: FINL), a leading national specialty retailer. He also serves on the Boards of the Joyce Theater, a premier presenter of dance, and Citizen Schools, a national education reform organization.
Boone has a Bachelor of Arts degree in Economics, with honors, from Stanford University, and a MBA from Harvard Business School.