The childhood friends are planning to consolidate their media companies into a single conglomerate, SpringHill, which has a purpose of serving as a multifaceted platform to empower Black creators and audiences.

The fundraiser was facilitated by Guggenheim, the production company founded by Elisabeth Murdoch herself.

SpringHill Entertainment is the driving force behind NBC’s “The Wall” game show and is also a key contributor in Space Jam: A New Legacy” sequel, which stars James himself.

SpringHill Co. is chaired by LeBron James himself while Maverick Carter serves as the CEO.

If the board of SpringHill is any indication, the company should be a force when it comes to promoting quality content and driving diversity in the business and media industries.