By Nsenga K. Burton, Ph.D., NNPA Newswire Entertainment and Culture Editor 

The fifth and final season premiere of OWN’s hit megachurch drama “Greenleaf” (6/23/20) delivered 1.9 million viewers and ranked as Tuesday night’s #1 cable telecast in OWN’s key demographic of women 25-54, which is up +2% from last season’s premiere.

The acclaimed drama from Lionsgate, award-winning writer/executive producer Craig Wright (“Lost,” “Six Feet Under”), and executive producers Clement Virgo (“Empire”), Kriss Turner Towner (“Black Monday”), and Oprah Winfrey was also the night’s #1 telecast across all broadcast and cable for African-American women.

In addition, the season premiere of “Greenleaf” ranked as the #1 most social scripted series across all of broadcast and cable, including Instagram, Facebook, and Twitter, on Tuesday night (non-sports).

OWN was Tuesday night’s #2 cable network among women 25-54 with “Greenleaf” the #1 cable telecast in the key demo.

OWN was Tuesday night’s #1 network on all of television, including broadcast and cable, for African American women and total viewers.