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Crisis management during COVID-19: The human side

guest column:Emmanuel Zvada KEEPING employees calm, engaged and productive is not going to be easy in the middle of a lockdown due to the global pandemic. How to deal with the uncertainty and support employees through this difficult time should become a major concern for many employers. Employers must provide employees direction and hope in good and bad times because a crisis is a time when it can be hardest to stay true to your values. It is imperative for employers to address the human side of crisis as well as having a clear ways to keep employees engaged and productive during a pandemic. The COVID-19 pandemic created a very uncertain business climate. In the past, we’ve seen companies face serious disruptions but this one caught everyone unaware. Crises can occur at any moment and employers need to make weighty decisions in a short space of time for survival, changes to a new reality also happen meaning even the practices has to change. Below are various ways that can be utilised by employers in dealing with the global pandemic. Building internal resilient mindset When your organisation goes through unstable or challenging times, it’s critical that everyone on your team adopt a mindset of resilience. A mindset of resilience is being able to adapt to changing circumstances, incorporate new behaviours and follow new processes. Resilience is the process of being able to adapt well and bounce back quickly in times of stress. Developing resilience can help you cope adaptively and bounce back after changes, challenges and setbacks. It can help you maintain caring relationships with others and help you maintain a positive and easy-going disposition. Value-based decisions matter Whether due to a pandemic or natural disaster, a crisis can send an operationally sound business into distress with little warning. When a company is perceived by its own people as being inauthentic in its response, the trust lost by employees can have long-term consequences. On the other hand, making value-based decisions can help bring the organisation and its teams together, and come out of the crisis stronger and more unified than before. When you consider your values in decision-making, you can be sure to keep your sense of integrity and what you know is right, and approach decisions with confidence and clarity. Maintain communication to and from all employees Good communication is an essential tool in achieving productivity and maintaining strong working relationships at all levels of an organisation. Decision-making in a crisis is tough and often there is little time and energy left to devote to how you will communicate your decisions to your employees. It is imperative to keep everyone up-to-date with the latest information. One effective way in which to keep lines of communication open is to distribute daily bulletins or other company announcements even over WhatsApp groups. It is also important for the company to ask the employees if they have any questions and be prepared to dispel any rumours that may have circulated. This will build

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